Buying committees
Software decisions in UK mid-market and enterprise firms involve several stakeholders. Good setters map the committee and book the meeting with the person who owns the problem, not just the first one who answers.
Appointment setting for SaaS and technology companies
Fill your account executives' calendars with qualified demos. Our appointment setters explain a technical product in business terms – and get it in front of the people who sign off the budget, for UK and international software and IT companies.
Get a free quote
Tell us who you want to meet in saas and technology. We'll come back with a plan and a tailored quote.
Who we help you meet
Typical decision-makers for saas and technology campaigns:
- CTOs and IT directors
- Heads of operations
- Finance directors and CFOs
- Heads of sales, marketing and HR
- Procurement and IT category managers
What makes the sector different
Crowded inboxes
Tech buyers receive more cold email than almost anyone. A phone-led approach, backed by relevant follow-up, cuts through where sequences alone do not.
Demo no-shows
Easy-to-book demos are also easy to skip. Clear qualification, a confirmed agenda and a reminder the day before protect your AEs' time.
How a SaaS campaign is set up
Campaigns start from your best existing customers: which sectors, company sizes and tech stacks convert fastest. Setters then target lookalike UK organisations and use trigger events – funding rounds, new leadership, hiring for relevant roles or an expiring contract with a competitor – to time their outreach.
Every demo is booked against criteria you define, such as headcount, current tooling and timeline, and handed over with notes your account executive can use in the first five minutes of the call.
See all our services
Compliant from the first touch
Tech buyers are quick to spot sloppy data practices. Lists are screened against the Corporate TPS and TPS, every email identifies the sender and includes an opt-out, and contact data is handled under a documented legitimate interests assessment.
What it costs
SaaS campaigns usually fall in the middle to upper part of the UK range, as demos are often booked with heads of department and C-level buyers.
Other industries
Questions about appointment setting for saas and technology
Something we haven't covered? Send us your question – advice is free and comes with no obligation.
Can appointment setters sell a technical product?
They don't need to. The setter's job is to identify a relevant problem, qualify interest and book a demo with your specialist. A clear brief and a short list of qualifying questions are enough – the technical conversation happens in the meeting.
Should we book demos or discovery calls?
For products with a short sales cycle, booking straight into a demo saves time. For complex or enterprise software, a short discovery call first usually gives a better conversion rate and fewer wasted demos. We will help you decide what to ask your setter for.
Let's talk about your next campaign
Share your brief and we'll come back with a campaign plan for your buyers – with a clear quote in pounds and no obligation.
1. Share your brief
Your offer, target market and the number of meetings you would like each month.
2. Free consultation
We discuss your goals, recommend the right set-up and answer your questions.
3. Quote and kick-off
You receive a clear quote in pounds. Once you're happy, our appointment setters get started.
Prefer email? info@futuremeets.com
Request a free quote
It takes under a minute. We'll be in touch shortly.