Selling expertise, not a product
Prospects buy the people behind the service. Setters position the first meeting as a useful conversation – a review, a benchmark or a second opinion – rather than a sales pitch.
Appointment setting for professional services firms
Consultancies, accountancy practices, law firms, recruiters and agencies win most work through relationships – but referrals alone rarely fill a growth plan. Appointment setting opens new relationships with the business owners and senior managers you want to advise.
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Tell us who you want to meet in professional services. We'll come back with a plan and a tailored quote.
Who we help you meet
Typical decision-makers for professional services campaigns:
- Managing directors and business owners
- Finance directors
- HR directors and heads of people
- Chief operating officers
- Marketing directors
What makes the sector different
Protecting your reputation
A clumsy cold call reflects on your firm. Our appointment setters are briefed to represent you the way a senior member of your team would, with a professional, low-pressure tone.
Fee-earners' time
Partners and consultants are measured on billable hours. Outsourcing prospecting means their non-billable time goes into meetings, not cold calling.
How a professional services campaign is set up
The campaign is built around the triggers that make your services relevant: growth, a change of ownership, new regulations, a finance team under pressure or a key hire. Prospects are segmented by size and sector so each one hears a message that fits their situation.
Meetings are booked directly with partners or directors and confirmed in advance, with a short summary of what the prospect wants to discuss – so the first conversation feels like advice, not a pitch.
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Discretion and data care
Prospect data is used under legitimate interests, kept to the minimum needed and never shared beyond your campaign. Every opt-out is honoured immediately.
What it costs
Professional services campaigns typically sit in the middle of the UK range, depending on whether you sell to SMEs or larger organisations.
Other industries
Questions about appointment setting for professional services
Something we haven't covered? Send us your question – advice is free and comes with no obligation.
Will prospects know the call comes from an outsourced team?
Callers normally introduce themselves on behalf of your firm. Under PECR they must identify who the call is from and provide contact details if asked, so transparency is built in – and most prospects simply care whether the conversation is relevant.
Is appointment setting suitable for small firms?
Yes. Many smaller practices start with a few meetings a month on an hourly or pay-per-appointment basis to test a new service line or sector before committing to a longer programme.
Let's talk about your next campaign
Share your brief and we'll come back with a campaign plan for your buyers – with a clear quote in pounds and no obligation.
1. Share your brief
Your offer, target market and the number of meetings you would like each month.
2. Free consultation
We discuss your goals, recommend the right set-up and answer your questions.
3. Quote and kick-off
You receive a clear quote in pounds. Once you're happy, our appointment setters get started.
Prefer email? info@futuremeets.com
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